Our Ingredients

Natural Instinct products are formulated with a naturally-derived base and add powerful anti-ageing ingredients to deliver nutrient rich effective skin hydration results.

Many conventional and natural claiming beauty products start with an inexpensive base of petroleum based ingredients like Ceteareth-20, PEG-150 and mineral oil or use non-natural preservative and thickening systems.

Acai Oil
INCI: Euterpe Oleracea (Acai) Fruit Oil

An extract from the Acai berry it contains high levels of antioxidant potency with essential fatty acids to reduce free radicals. It helps to keep the skin’s structure strong and to promote a healthy complexion.

Aloe Vera Leaf Extract
INCI: Aloe Barbadensis (Aloe) Leaf Juice

A plant juice with powerful moisturising, healing and soothing qualities. Its high polysaccharide and plant sterol content helps the regenerative process in damaged skin with the ability to encourage blood circulation. Soothes, calms and cools inflamed, irritated or sensitive skin and scalp.

Avocado Oil
INCI: Persea Gratissima (Avocado) Oil

Avocado Oil is used for its ability to act as an emollient to moisturise the skin. Rich in vitamins A, B1, B2, E, and especially vitamin D, Avocado Oil’s emollient nature helps to replenish the skin and hair.

Burdock Root Extract
INCI: Arctium Lappa (Burdock) Root Extract

High in vitamins B and E together with traces of minerals. It possesses purifying properties to help rid the skin of toxins and impurities whist encouraging circulation.

Calendula Flower Oil
INCI: Calendula Officinalis (Calendula) Flower Oil

Containing high levels of beta carotene to restore and repair skin cells Calendula oil is ideal for sensitive skin with amazing soothing properties that will leave skin feeling soft, silky and smooth.

Camellia Seed Oil*
INCI: Camellia Oleifera (Camellia) Seed Oil

Rich in vitamins A, B, E and high in oleic acid to help promote skin elasticity, improves skin hydration and helps prevent the signs of ageing.

Caprylyl Glycol

Caprylyl Glycol is a humectant and skin conditioning agent that intensely moisturises skin to leave it feeling soft and smooth.

Caprylic/Capric Triglyceride^

Derived from coconut oil this excellent emollient helps to calm and soften the skin whilst forming a barrier to lock in moisture and prevent moisture loss from the skin.

Carrot Seed Oil
INCI: Daucus Carota Sativa (Carrot) Seed Oil

Carrot Seed Oil is a natural antioxidant that promotes softness and suppleness of the skin. The natural fatty acids and Vitamin E content enables the oil to hold in moisture and rejuvenate the skin.

Cetearyl Alcohol^

Cetearyl Alcohol is a plant based ingredient with emulsifying properties. It gives an easy and smooth application, leaving your hair feeling silky and soft.

Chamomile Extract
INCI: Chamomilla Recutita (Chamomile) Flower Extract

Chamomile Extract is used as a skin conditioning agent and for its beautiful perfume. Chamomile has a long traditional use as an anti-inflammatory and antibacterial and is used to counter skin redness and irritation making it suitable for sensitive skin. The Chamomile Extract used in Natural Instinct products is certified organic.

Chamomile Flower Oil*
INCI: Anthemis Nobilis (Chamomile) Flower Oil

Chamomile is a natural skin soother and is known for its calming properties on dry and sensitive skin. Pale blue in colour, Chamomile has a sweet, crisp and revitalising aroma.

Citric Acid

Derived from citrus fruits, Citric Acid is used to maintain the pH levels in product formulations.

Cocamidopropyl Betaine^

Cocoamidopropyl Betaine is a neutral surfactant and is an organic compound derived from coconut oil. It is used to gently remove oils and lipids from the skin, whilst providing soothing and cleansing foam. Using the highest grade available it generates exceptionally fine, mild foam which is gentle on skin and hair, making it suitable for sensitive skin types.


A natural mix of coconut oil with sugar and used to improve the solubility and emulsion of the formula.

Cocoa Seed Butter
INCI: Theobroma Cacao (Cocoa) Seed Butter

Rich in hydration and powerful antioxidants Cocoa Butter is used for its rich emollient properties and is particularly suitable for dry skin.

Decyl Glucoside

Decyl Glucoside is a sugar based surfactant that combines corn starch glucose with natural fatty alcohol. It generates exceptionally fine, mild foam which is gentle on skin and hair, making it suitable for sensitive skin types.

Disodium Cocoamphodiacetate^

Derived from coconut, Disodium Cocoamphodiacetate is an exceptionally mild surfactant which is used for mild foaming. It is gentle on sensitive and baby skin and is intended to impart luxurious, mild and cleansing foam.

Elderflower Extract
INCI Name: Sambucus Nigra (Elder) Flower Extract

Sambucus Nigra Flower Extract is an extract of the flowers of the Elder. It is a potent antioxidant and contains large amounts of Vitamins A and E and Vitamin C, which help promote healthy skin and hair.

Evening Primrose Oil
INCI: Oenothera Biennis (Evening Primrose) Oil

Renowned for its natural and brilliant shine so ideal for hair care products. When applied to the skin it possesses hydrating properties to moisturise and soften the skin.

Geranium Flower Oil
INCI: Pelargonium Graveolens (Geranium) Oil

Known for its healing effects and natural cleansing properties, it is used to balance skin by regulating sebum production. Soothing to dry skin, its detoxifying properties also help to clear congested complexions.

Ginger Extract
INCI: Zingiber Officinale (Ginger) Rhizome Extract

Ginger extract can help tone the skin and tighten pores, promoting smoothness and evenness in skin tone.

Ginkgo Extract
INCI: Ginkgo Biloba (Ginkgo) Leaf Extract

Ginkgo has antioxidant properties and revitalizes the skin by helping stimulate circulation.


Deeply hydrating and replenishing, Glycerine is a pure natural vegetable moisturiser. Its humectant properties help to preserve skin’s homeostasis by drawing moisture from the environment to hydrate the surface layers of the skin. Evidence also suggests it enables other skin lipids to perform better.

Glyceryl Stearate^

A natural extract from vegetable fatty acids it assists in creating a thick cream texture and also helps soften the skin.

Goji Berry Fruit Extract
INCI: Lycium Barbarum (Goji Berry) Fruit Extract

A restorative tonic and natural remedy, Goji berry contains exceedingly high levels of vitamins A, C, E, B1, B2 and B6 and antioxidants which help to reduce damage to cell DNA and membranes, plus minerals, polysaccharides and Essential Fatty Acids (EFAs).

Green Tea Leaf Extract
INCI: Camellia Sinensis (Green Tea) Leaf Extract

Extracted from the leaves of the tea Camellia Sinensis, Green Tea Extract has powerful antioxidant properties with high concentrations of catechins that help boost skin cell regeneration and protect the skin from the surrounding environment.

Guar Hydroxypropyltrimonium Chloride^

Guar Hydroxy -propyltrimonium Chloride is an organic compound that is a water soluble derivative of guar gum. It acts as a natural conditioner and provides conditioning properties to skin and hair products.

Horsetail Extract
INCI: Equisetum Arvense (Horsetail) Extract

Horsetail Extract has a high content of silicon which helps in softening and smoothing the skin. It assists in improving the texture and tone of skin, hair and nails.

Jojoba Seed Oil
INCI: Simmondsia Chinensis (Jojoba) Seed Oil

Extracted from seeds of the jojoba tree it is high in essential fatty acids, nutrients and effectively locks in moisture leaving your skin feeling soft and smooth. In hair care products it produces shine and moisturises the scalp. The chemical structure of jojoba oil is very similar to the natural oil that is produced by the skin’s own sebaceous glands. It is a well-known fact that sebum is required for proper moisturisation of beautiful and healthy hair.

Kakadu Plum Fruit Extract
INCI: Terminalia Ferdinandiana (Kakadu Plum) Fruit Extract

A powerhouse Vitamin C source, this fruit extract leaves your skin radiant with more than 50x more Vitamin C content than your average orange. An anti-ageing godsend it aids the production of skin collagen improving elasticity, firmness and helps plump and brighten the skin.

Lavender Oil
INCI: Lavandula Angustifolia (Lavender) Oil

Used traditionally for millennia to relieve tension, soothe, calm and relax. It helps to improve the condition of the skin.


Linalool is a colourless fragrant liquid, naturally found in many Essential Oils.

Lemongrass Oil
INCI: Cymbopogon Citratus (Lemongrass) Leaf Oil

Lemon Grass Oil contains several components that help to tone skin whilst leaving it feeling smooth and revitalised.


With an uplifting citrus aroma, naturally found in many essential oils. Rich in Vitamin A, B, C, Lycopene, phytonutrients, flavonoids, and minerals it offers powerful antioxidant activity and helps to improve skin tone and texture.

Lime Oil
INCI: Citrus Aurantifolia (Lime) Oil

Lime Oil is rich in Vitamin C and flavonoids, and has a fresh and energising aroma. With its toning and astringent action on the skin, Lime Oil helps relieve skin congestion promoting clear, healthy looking skin.

Lemon Oil
INCI: Citrus Limon (Lemon) Peel Oil

Containing a revitalising and uplifting fragrance, Lemon Oil promotes strong, shiny and healthy hair and helps improve skin complexion.

Macadamia Seed Oil
NCI: Macadamia Intergrifolia (Macadamia) Seed Oil

Rich in palmitoleic acid with wonderful hydrating properties that promote skin softness and suppleness.

Mango Seed Butter
INCI: Mangifera Indica (Mango) Seed Butter

Derived from natural plant sources, Mango Butter is commonly used to cleanse and moisturise. It leaves your skin feeling luxuriously soft and supple and is high in antioxidants, protecting skin from the external environment.

Magnesium Chloride

Derived from minerals, Magnesium Chloride is a salt that is included in skin and hair to thicken the product.

Nettle Extract
INCI: Urtica Dioica (Nettle) Extract

Nettle is renowned for its ability to deeply cleanse without stripping natural oils from the skin or hair.

Olive Fruit Oil
INCI: Olea Europeaea (Olive) Fruit Oil

Deeply moisturises and helps soften the skin

Pro-Vitamin B5
INCI: Panthenol (pro-Vitamin B5)

Part of the Vitamin B-complex family, provitamin B5 helps to moisturise, soothe, nourish and restore hair and skin. A humectant, it helps to protect skin’s natural barrier to prevent against moisture loss, improving hydration and easing inflammation. Used to give hair shine and help improve hair elasticity and health.

Provitamp-Anisic Acid^

p-Anisic Acid is found naturally in anise. When used in combination with certain ingredients, it can assist in preserving the product.

Potassium Sorbate

Naturally occurring Potassium Sorbate is the salt of Sorbic Acid. Sorbic Acid was first isolated from pressed un-ripened berries of mountain ash tree. It has effective preservative and antimicrobial properties and kills common microorganisms such as mold, yeast and bacteria. Approved by EcoCert for use in certified organic and natural products, this is a preferred preservative for Natural Instinct products.

Red Grape Seed Oil
INCI: Vitis Vinifera (Red Grape) Seed Extract

Red Grape Seed Extract is a natural plant extract used to deeply condition the skin. It contains proanthocyanidins which are potent antioxidants that can help lift the skin and its overall appearance. The Grape seed extract in Natural Instinct is certified organic.

Rose Flower Water
INCI: Rosa Damascena (Rose) Flower Water

A natural, gentle floral water used to soften, hydrate, tone and soothe the skin. It has a gentle cooling effect leaving your skin cleansed and rich in moisture.

Rosehip Fruit Oil
INCI: Rosa Canina (Rosehip) Fruit Extract

Naturally rich in essential fatty acids, Rosehip oil contains high levels of Vitamin C and antioxidants and is widely heralded as offering excellent skincare properties for mature and aging skin. It is used to rehydrate dry skin, repair damage and scars, and reduce wrinkles.

Rosehip Extract
INCI: Rosa Canina (Rosehip) Fruit Extract

Rosehip Extract is renowned for its ability to provide nourishment and moisture to the skin. High in Vitamin C and antioxidants, Rosehip Extract can help ward off signs of premature ageing.

Rosemary Leaf Extract*
INCI: Rosmarinus Officinalis (Rosemary) Leaf Extract

Detoxifying and anti-inflammatory, Rosemary helps reduce swelling and puffiness. Rosemary’s stimulating aroma can refresh and rejuvenate, helping you to feel energised.

Safflower Seed Oil
INCI: Carthamus Tinctorius (Safflower) Seed Oil

Safflower Oil acts as a protective barrier, preventing moisture from leaving your skin. It helps maintain skin elasticity by retaining moisture and removing dry skin. Safflower Oil is gentle, making it suitable for sensitive skin types.

Sage Oil

With a revitalising spicy and herbaceous aroma it can help cleanse and sooth the skin.

Seabuckthorn Extract
INCI: Hippophae Rhamnoides (Seabuckthorn) Flower Extract

Rich in Omega 7, essential fatty acids and natural tocopherols making it an excellent anti-aging ingredient. Improves skin suppleness and helps rebuild skin cell structure.

Sesame Seed Oil
INCI: Sesamum Indicum (Sesame) Seed Oil

Rich in essential antioxidants and fatty acids to deeply replenish your skin and help provide protection against premature ageing.

Shea Butter
INCI: Butyrospermum Parkii (Shea) Butter

An intensive restorative moisturiser rich in Vitamin A and E it effectively helps counteract dry skin. Easily absorbed into the skin it helps restore the elasticity of skin leaving it feeling smooth and supple.

Sodium Benzoate#

Naturally occurring Sodium Benzoate has been used for decades as an effective preservative in skin and hair care products. Approved by EcoCert for use in certified organic and natural products, this is a preferred preservative for Natural Instinct products.

Sodium Cocoyl Isethionate

A very mild cleanser, derived from coconut oil that can be used as a primary or secondary surfactant by creating luxurious foam and imparting an elegant after-feel. It is often used in hair care products such as sulphate-free shampoo because of its ability to help mix water with oil and dirt, allowing them to be more easily rinsed away, resulting in clean and nourished hair.

Sodium Lauroyl Methyl Isethionate

An extremely mild cleanser, derived from coconut, that can be used as a primary or secondary surfactant by creating a dense, luxurious foam and imparting an elegant after-feel. It has excellent water solubility properties, making it a good choice for clear liquid cleansing systems making them sulphate-free.

Sodium Methyl Cocoyl Taurate

A mild coconut oil based cleansing agent that has excellent foaming properties and is used to create gentle, non-striping sulphate-free personal care products with dense creamy lather.

Sodium Phytate^

Sodium Phytate is a salt based compound which excels as a chelating agent for unabsorbable yet important minor and macro minerals such as zinc, iron, calcium and magnesium.

Sorbitan Stearate

Sorbitan Stearate is a natural emulsifier derived from vegetable oils, which combines natural oils with liquids. Acting as a thickening agent, Sorbitan Stearate imparts a luxurious, creamy viscosity.

Sodium Stearoyl Glutamate^

An exceptional antural enabler for fine application feel derived from glucose and amino acids.

St. John's Wort
INCI: Hypericum Perforatum (St. John’s Wort) Oil

Hypericum Oil is used in products to add moisture to the skin. The Hypericum plant is commonly known as St. John’s Wort. It contains chemicals known as flavonoids that help soothe and rejuvenate damaged skin.

Sunflower Seed
INCI: Helianthus Annuus (Sunflower) Seed Oil

Rich in Vitamin E this natural emollient is high in unsaturated fatty acids excellent for hydrating, nourishing and softening the skin.

Sweet Almond Oil
INCI: Prunus Amygdalus Dulcis Oil

Readily absorbed into the skin, sweet almond oil is very gentle and provides moisturising and nourishing properties to improve the skin’s barrier function.

Sweet Orange Oil
INCI: Citrus Aurantium Dulcis (Sweet Orange) Flower Oil

Sweet Orange Flower Oilcleanses and tones whilst leaving skin feeling invigorated and nourished.

Vitamin C

A free radical fighter, Vitamin C supports collagen synthesis, and strengthen blood capillaries. It is s an antioxidant against oxidative stress, helping to maintain skin vitality.

Vitamin E
INCI: Tocopherol

A highly nourishing antioxidant which helps to fight against cellular damage caused by free radicals, helping to replenish and repair.

Wheatgerm Oil
INCI: Triticum Vulgare (Wheat) Germ Oil

Lock away moisture and repair hair and skin follicles with this naturally rich Vitamin A, D and E active.

Walnut Shell Powder
INCI: Juglans Regia (Walnut) Shell Powder

A natural non-abrasive milled powder to exfoliate dead skin cells and sebum from the skin.

Xanthum Gum^

A natural gum extract used to help manage product viscosity.

Ylang Ylang Flower Oil
INCI: Cananga Odorata (Ylang Ylang) Flower Oil

A sweet floral aroma this oil helps balance the skin with its soothing benefits that assist in reducing inflammation and redness.


*Certified Organic Source
^Botanical Source
~Essential Oil Component
#Approved for Certified Organic Products


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