Our Philosophy

Natural Instinct is proud to be one of Australia’s original natural skin care & hair care pioneers, with over a decade’s worth of experience in bringing natural beauty products to Australian homes and families.

We believe everyone should be able to enjoy skin and hair nutrition that is good for you, and the environment. We are completely committed to our Natural Instinct Ingredient Standard. It is your guarantee that our products are formulated with the finest plant-derived ingredients, certified organic extracts and pure essential oils. Natural Instinct facecare, bodycare and haircare products are free from sulphates (SLS and SLES), propylene glycol, parabens or PEGs. There are no artificial colours or fragrances, harsh detergents, silicones and mineral oils.

Our products do not contain animal derivatives with the exception of our sunscreen and hair care range. Our sunscreen range contains Beeswax. Beeswax is an animal by-product and ensures our sunscreens are water resistant for 3 hours. Our hair care range incorporates conditioning honey, an ultra-moisturising extract that penetrates the hair shaft with excellent moisture binding capabilities to deeply condition hair. Our aim is simply to provide high quality, natural beauty products that offer you and your family the best results at a price that’s equally down to earth.

Respect to the Planet

  • Belief in the value of nature valuing plants as nature intended
  • Recyclable Packaging
  • Vegan friendly facecare and bodycare product range (free from animal derivatives)
  • Grey water safe

Not tested on animals

  • None of our products are tested on animals
  • The palm oil and palm oil derivatives we use in our products come from a source that is certified as sustainable under Roundtable Sustainable Palm Oil (RSPO) to minimise the negative impact of palm oil cultivation on the environment and animals such as orangutans

Subscribe to our newsletter